Ticketmaster Has a Master Plan
Today we're talking about Ticketmaster, and we're talking about how they're going to check your Covid status or your vaccine status more specifically, when you come into a concert, when we can all get back together. It's a little creepy.
I'll explain right now, one of the leading pharmaceutical companies called Pfizer that is doing a lot of covid research on the vaccine, they just recently announced that they have a 90% success rate with this new vaccine, so that's really good. So in preparation and in light of this news, Ticketmaster released some information that's really interesting as to how they plan to let people back into concert safely without spreading the virus. It looks like this plan will hinge on three different entities on the Ticketmaster digital app, information from third party health companies like Clear Health, which I did not know that Clear got into the health game, pretty interesting. Ibm's digital health pass will be involved in this also, and distributors of this vaccine like LabCorp and CBS Health Clinic.
So here's how it's gonna work. After you purchase a ticket, they're gonna ask for your vaccine information, which usually last for a year, or have an active test that within 72 hours or so, you have not been diagnosed positive for Coronavirus, so once the test is complete, then you're gonna ask somebody like IBM or CVS that has your information, to then send it to Ticketmaster, so they can authorize that information If you didn't take a test or take the vaccine, you're not allowed to come to a concert. Even if you bought a ticket, Ticketmaster says They're not gonna store any of your health data, they just wanna know whether you're positive or negative, and they just wanna get it from a trusted source that they believe in, or have a whole procedure with that... We'll move things along pretty quickly, they say the main role for the third party company is just to encrypt the data that you send from them to Ticketmaster, so Ticketmaster washes their hands of basically everything. And your information is protected.
To this day, in 2020, the FDA has never involved themselves in a thirdparty sort of collaborative effort to pass a long data that's encrypted to anyone, so this is brand new territory we're talking about here, Ticketmaster sees themself on the forefront of all of this, and Mark Ovi, the President of Ticketmaster, says that airline industries and other industries that require rapid testing, having this thirdparty company is going to really help operations move forward in a very quick and consumer friendly way.
Ticketmaster says there's two technologies that are gonna really help scale this whole program, so let's dive into that.
The first is digital ticketing, which will then tie a particular person to its identity to their account, so they'll be able to get rid of paper tickets and those type of things, secondly, to get Masters planning to deploy what they call a smart Event System, which will allow for social distancing and staggered concert arrival, so not everybody showing up at the gate at once, stuff like that. And you also have to remember that a lot of Ticketmaster’s event spaces are also linked to Live Nation, because Live Nation uses those venues to then put on all of their concerts.
So here's where I'm a little worried. It seems like that everybody's really excited about this vaccine, and believe me, I am, if you've watched any my videos, I'm super excited, but when you start talking about tying things to digital identity, I get a little wary. I don't know. So there's a lot of varying views out here, and I don't really know what's the best route, but I know that when you're talking about taking vaccines that are coded and sort of encoded for you and then you're registered in a system, and I don't know, does anybody else feel a little wary about that? Maybe it's just me, but I feel like there's a lot of... What's the best word to say? There's a lot of personal securities and boundaries that are sort of being overlooked for the greater good of taking a vaccine, and I do think the vaccines are good, and I think that people should find a way to take a vaccine, but taking government records of things and basically cataloging who's taking things and who's allowed to do things and who's not, it just kinda scares me a little bit, and I think it's okay to admit that.
Right, anyway, I'd love to hear what you have to say about it because I'm always interested in everybody's opinion as it pertains to a subject, it's controversial as this one.
So today's artist today is my neighbor. I'm talking about my neighbor Kim, she is an amazing artist, and she barely puts any of her stuff out there. She's definitely one of the most creative people that I've ever met, and she's just something - actually talented, everything. She's an incredible songwriter, she's an incredible visual artist and a painter, and I think that the world needs to know a little bit about her.
Until next time, I'm Sweet Deat, we'll talk soon.