Universal is Opening a New Hotel… From Streaming Money?

Tons of stuff is going on, and I got a whole slew of videos that are gonna becoming out real soon, but I came across something really interesting and I figured I just hop online and just talk about what's going on. So, here we go. Let's get into it.

I wanna talk about the hotel that's being opened and down in Mississippi, specifically, Universal Music Group is actually opening a multibillion dollar Hotel in Mississippi on the coast in Biloxi, and it's kind of being built from stream money. It seems like everybody's making so much money from streaming, seems it's enough to open a hotel, and this is not like a new thing, a lot of music companies are starting to diversify their accounts, so to speak, they're making money again, and just like any good business would do, they're diversifying where they put their money so it's not all in one basket. So, quite simply, they're opening a music-themed hotel, I guess, to maybe rival something of like a Hard Rock.

Apparently it's gonna be like just saturated with music, live music, and also like music artifacts and stuff, which kinda makes me feel like it's like another Hard Rock type of franchise. A cool little stat of the week that they threw out that I thought was really interesting also, which spurred me to have this sort of conversation with you, is that Universal Music Group has committed to launching this hotel terms, the appropriate Spotify recording music royalties payouts generating 12 billion would cause local artists to clock up 300 billion streams on the platform, pretty cool or pretty interesting, maybe not cool, but a quote from the committee simply says that “guests will discover the soul of the city through its rich local music or local music heritage. You music hotels are committed to helping those communities thrive, creating jobs for local residents and supporting local businesses and suppliers, and creating opportunities for local artists, such as the establishment of the new state of the art music venue.” 

It sounds pretty interesting. Entertainment is the fabric of our lives. It's literally what makes us forget about our problems that we encounter. I'm all about new opportunities for people making money and performing their art, or even just doing a cover gig and making money, if that's what they want, but you gotta wonder where's all this money that's being generated from streaming, when is the artist going to get a bump, when for the people that are creating the art, when are we gonna start getting a little bit more of the slice of the pie, and as I've said before, if you followed any of my YouTube series videos, I feel like that day is coming. I feel like it's people that are always quick to the ball or people that know business, and when this business model was brought up, it was sort of a situation where I felt like musicians just don't know business, they just know music and art, and that's what they focus on 24/7, they have tunnel vision, they don't understand the ways of the laws are even in a lot of cases, payouts and royalties and all the different kinds of royalties, etcetera, and so business people are gonna be what business people are... They're gonna take advantage of that and they're gonna make as much money as they can, and eventually the scales will eventually start to balance how far they balance, who knows, but with the viability of streaming and us moving forward as a group of people in this world that are embracing technology more and more every single day, we're not going backwards, so there is a lot of money to be made online.

 I've said that a lot in the videos in the past as well, really gaming the system and figuring out a plan for your art and releasing it in a brand new way, a way that maybe isn't necessarily intuitive to your artistic upbringing is required, now you've gotta reprogram your brain as to what you feel like art distribution is the glory days of taking three years to put out a masterful record. Yes, you could do that, but you might go broke in between or you might not like your reality in between, and there's not to say you can't take that same sort of care about your art, but you just need to think about releasing it in a new way, whether it's doing the single thing and releasing one a month or something like that, and then maybe it all amalgamated into a record that you're really proud of, and everything in 12 months or 16 months later, your fans or the people that encounter you along the way can see the finished product and your finished dream that you had for the music, but I think it's safe to say that the new world is here and they're obviously profiting from it in record numbers, and it's revived the music business in a way that was just not viable previously, so... It's just the truth, it's just where we are and we as musicians are creative people, we just need to learn how to move a little bit faster and maybe become a little bit more educated about who we are and what else is out there beyond just our art in our business, which is what a lot of this channel is about.

Anyway, I'm Sweet Deat, thanks so much for checking out this post, and I hope that you continue to ask questions and inquire about things do you want me to talk about, 'cause I've really enjoyed all the feedback that I've gotten from all of my friends, both good and bad, because it makes me better and it makes this channel more helpful for you.

Alright, until next time.